Members & community · Marketing & campaigns

Give members a reason to come back.

Reach the right people with a useful next step: renew a membership, join a class, return to the club or take a newly available place.

A personal demo built around your club’s day-to-day work.

Member communications
Clubward member communication tools with campaign audiences and a renewal email draft
Outreach with a reason

When the day gets busy

Generic blasts miss the reason a household might renew, return or register, while staff spend time rebuilding the audience.

What gets easier

Built for the work behind the welcome.

01

Outreach with a reason

Connect campaigns with renewal windows, program demand and member interests.

02

Audiences that make sense

Use member groups and segmentation to keep the message relevant.

03

A connected campaign workflow

Bring templates, portal notices and supported Mailchimp workflows closer to everyday club activity.

Follow the workflow

From the first step to the follow-through.

  1. 1

    Find the opportunity

    Choose the renewal window, program or engagement gap you want to address.

  2. 2

    Select the audience

    Build the relevant group and write a message with one clear next step.

  3. 3

    Connect the response

    Guide members to the registration, renewal or member experience that follows.

Before you decide

Good questions.
Clear answers.

We’ll confirm availability, setup and the details that matter to your organization.

Can campaigns support membership renewals?

Yes. Campaigns support renewal outreach, program promotion and member re-engagement. LookForward can also prepare a targeted re-engagement draft when recorded activity changes, with the audience, message and any incentive reviewed by your team before sending.

Can we keep using Mailchimp?

Clubward includes a Mailchimp integration path. We will confirm your audience structure, field mapping and supported connection workflow during setup.

Your club. Your next chapter.

Let’s put your everyday on the screen.

Bring your questions about Marketing & campaigns. We’ll shape the conversation around your team, your facilities and the way your club works.